Massive video – thanks to Vann Dizon for sharing… Rudimental, the East London quartet who shot to fame this summer with their global chart topper “Feel the Love” are back with inspirational new track “Not Giving In”. It features the soulful vocals of John Newman and the voice of Internet Explorer Alex Clare. It’s set in Manila, Philippines and based on the real-life story of 3-time world champion B-boy Mouse, and his rise to fame as a B-Boy on the rough streets of Manila. Running parallel to the story of Mouse’s rise is his brother’s fall onto the wrong path into gang-life.

Click here to watch Video
Click here to read the ‘New Faces’ interview with The Telegraph

No doubt about it, the video for Rudimental’s new track ‘Not Giving In’ is beautifully shot. Directed by photographer Josh Cole, a close friend of world champion B-boy Mouse, the video stars the talented young Allen Añas, playing young Mouse and his performance is as electric and powerful as the song itself. Here’s a bunch of images shot by Josh Cole on that trip to Manilla, plus a few other stunning shots from his globetrotting…

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